Video interviews of representatives from founding member companies and the organization’s executive director discussing the rebrand of the EICC to the Responsible Business Alliance (RBA). PxI produced, filmed, and edited the video using a combination of in-person and remote interviews. More than 8 hours of footage were filmed and edited down to create this video, which the RBA debuted during its annual conference and on the homepage of its website as part of its rebranding campaign.

Corporate video

Brand logo animation

From the client

“PxI created these videos for our annual conference and new brand launch. The interview video turned out great and the animation transition from the old to new logo was spot on.”

Rob Lederer, Executive Director